CHALLENGE
To create a packaging system for Nickelodeon’s ‘Shimmer & Shine’ property and product development within the food, health and

beauty guide.

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SOLUTION

We created specific rules for the property, taking into consideration the many glitter and jewelled elements that make the Shimmer and Shine packaging stand out! 

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These unique attributes were used to develop the product ideas aimed towards preschool girls. 

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Product included jewel shaped rice cakes and magic carpet cereal bars, character vitamins, glittery bath bombs and a magic genie lamp shampoo.

 

AREAS

Product Development

Packaging Development

Style guide