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SHIMMER &
SHINE
PACKAGING & FHB
GUIDE
CHALLENGE
To create a packaging system for Nickelodeon’s ‘Shimmer & Shine’ property and product development within the food, health and
beauty guide.
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SOLUTION
We created specific rules for the property, taking into consideration the many glitter and jewelled elements that make the Shimmer and Shine packaging stand out!
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These unique attributes were used to develop the product ideas aimed towards preschool girls.
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Product included jewel shaped rice cakes and magic carpet cereal bars, character vitamins, glittery bath bombs and a magic genie lamp shampoo.
AREAS
Product Development
Packaging Development
Style guide



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