CHALLENGE
To design the identity for the
centenary of 'Vintage Ladybird Books'and create the accompanying style guide for retailers using their
rich archive of illustrations.

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SOLUTION

We focused on showcasing the 

nostalgic power of the 'Vintage Ladybird' brand.

 

We devised a ‘montage’ approach, using carefully selected images to compliment the products in a whimsical way.

 

We played with context and 
juxtaposition to highlight the brand’s nostalgic charm within the modern day.

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AREAS

Identity

Styleguide

Packaging Design

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