CHALLENGE
To devise gift sets featuring the Pantone license that have a fresh
new approach.

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SOLUTION
As a popular design-led brand with
a classic, simple approach, Pantone licensed products have proved highly successful in recent years.
 

To bring the brand forward, we looked
at developing the classic style, and explored how marble patterns could be introduced to add a point of difference and make gift sets feel particularly special.

 

By combining colours, the packaging champions a range of colours rather than one Pantone colour.

 

AREAS

Packaging

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